In this public relations course, you will explore the theoretical underpinnings of PR, ethical considerations crucial to practice, managing stakeholder relationships, and navigating the Australian media landscape, including digital and social media. You will also develop skills in building relationships with media professionals, crafting compelling media releases and pitches, and managing press conferences and interviews.
Career Outcomes
Professional Development for:
- Public Relations Specialists
- Copywriters
- Social Media Managers
The Certificate of Social Media Marketing is a professional development course that explores social media's capabilities and provides a solid foundation for success in the dynamic online marketing environment. In this social media marketing course, you will learn core social media marketing concepts and how to create successful social media strategies to meet business goals. You will also learn to identify target audiences, create buyer personas, conduct competitor analyses, and develop SMART goals to design exciting campaigns.
Career Outcomes
Professional Development for:-
• Social Media Manager
• Digital Marketing Specialist
• Content Creator/Influencer
• Brand Manager
• Public Relations Specialist
• SEO and SEM Specialist
• E-commerce Marketing Manager
• Graphic Designer
• Community Manager
• Freelance Consultant
Online Certificate of Tender Writing Course. Enrol Now Start Today. Australian Online Courses.
Career Outcomes
- Tender Writer
- Tender Coordinator
- Bid Writer
Storytelling is an important skill in the craft of successful marketing, public relations and copywriting campaigns. This business storytelling course is ideal for corporate communicators, business decision-makers and marketing professionals. Introduction to Business Storytelling is a professional development course that will teach you the elements of narrative fiction and persuasive writing in a business context. […]
Career Outcomes
Professional development for:
- Public relations professionals
- Copywriters
- Freelance writers
The internet can be an amazing marketing tool – but like any tool, it needs to be used properly! In today’s complex, rapidly changing and global marketplace, those that work in business need to know how to tailor their advertising efforts for different markets. This course is ideal for anyone involved in the marketing space, […]
Career Outcomes
Professional Development for:
- Marketing Managers
- Social Media Marketers
- Marketing Assistants
Transform how you communicate in challenging situations to experience positive outcomes for you and your organisation. Whether you’re a manager, HR professional, educator, team leader, or anyone navigating complex discussions or resolving conflict, this course is ideal for you! Lead Difficult Conversations is an online professional development course that provides the tools and insights necessary […]
