There are many fast-paced and exciting jobs in event management. But if you have a passion for planning, a love of people, and a desire to create memorable moments, this dual wedding and event management course is ideal for you.
The Advanced Certificate of Wedding Planning and Event Management is a professional development course that equips you with the fundamentals of wedding and event management, ensuring you can create the perfect event for any occasion.
In this event management and wedding planner course, you will learn event planning strategies, venue selection, marketing and social media, and risk management to ensure you can create memorable and successful events.
You will also explore creative event concepts, budget management, negotiation strategies, logistics, sponsorship, partnerships, and legal considerations.
On completion of this course, you’ll have the expertise to manage complex events with confidence in this competitive industry.
Course Structure
Unit 1 - Wedding Planning
Unit 1 – Introduction to Wedding Planning
- Introduction to wedding planning
- Wedding History and Trends
- Understanding different weddings
- Wedding roles and responsibilities
- Essential Skills and Qualities for Success
Unit 2 – The Wedding Planning Process
- Conducting initial consultations
- Building client relationships
- Creating and managing wedding budgets
- Wedding budget planner
- Allocating resources effectively
Unit 3 – Vendor Selection and Coordination
- Essential wedding vendors and their roles
- Comparing vendor quotes and service agreements
- Managing budgets and payment schedules
- Communication and relationship management
- Handling vendor emergencies and last-minute changes
- Creating vendor timelines and schedules
Unit 4 – Design and Styling
- Wedding themes and trends
- Colour theory and design principles
- Floral and décor selection
- Table settings and venue styling
- Managing client expectations and design feasibility
- Sourcing styling elements within budget
Unit 5 – On-The-Day Coordination
- Timeline creation and scheduling
- Venue setup and logistics
- Managing the bridal party and guests
- Handling unforeseen issues and emergencies
- Coordinating vendor deliveries and services
- Post-event wrap-up and final checks
Unit 6 – Starting Your Own Wedding Planning Business
- Business structures and registration in Australia
- Legal and financial considerations
- Pricing strategies
- Service packages
- Marketing and branding for wedding planners
- Social media marketing
- Content marketing
- Networking and building industry partnerships
- Client management and consultations
- Wedding planning checklists
Unit 2 - Event Management
Unit 1: Introduction to Event Management
- Introduction to event management
- Economic impact and industry growth
- Types of events
- Key players and stakeholders
- Trends and challenges
- Corporate events
- Social events
- Cultural events
- Festivals
- Key roles and responsibilities of an event manager
- Personal attributes and skills
- Trends and opportunities
Unit 2: Event Planning and Strategy
- Event planning and strategy
- Setting objectives and defining event goals
- Risk management
- Developing event concepts and themes
- Creating memorable event experiences
- Examples of successful event themes
- Creating a comprehensive event plan
- Budgeting
- Financial management
- Evaluating event success
Unit 3: Venue Selection and Management
- Selecting the right venue
- Purpose and requirements of event
- Location and accessibility
- Venue capacity and layout
- Amenities and services
- Ambience and suitability
- Logistics
- How to find a venue for an event
- Venue contracts and negotiations
- Tips for negotiating
- Negotiating hotel contracts
- Site inspections and logistics
- Conducting effective site inspections
- Planning logistics
- Technology in event management
- Managing venue operations
- Delivering exceptional service
- Training staff
- Solving problems
- Venue operations
- Evaluating event performance
- Creating a report
- Managing customer feedback and complaints
- Measuring service excellence
Unit 4: Event Marketing and Promotion
- Marketing and promotion
- Developing a marketing strategy
- Selecting marketing channels
- Social media
- Email and content marketing
- Influencer partnerships
- Paid advertising
- Engaging your audience
- Social media and digital marketing
- Crafting a social media strategy
- Digital marketing
- Traditional marketing techniques
- Print media
- Broadcast media
- Outdoor advertising
- Public relations
- Community engagement
- Experiential marketing
- Word-of-mouth marketing
- Creating effective marketing materials
- Building a strong visual identity
- Creating effective marketing materials
- Maximising engagement
Unit 5: Sponsorship and Partnerships
- Sponsorships and partnerships
- Understanding their value
- Difference between sponsors and partners
- Identifying potential sponsors and partners
- Successful and unsuccessful sponsorship examples
- How to ask for sponsorship money for an event
- Approaching potential sponsors and partners
- List of potential sponsors and partners
- Creating sponsorship proposals
- Managing sponsorship relationships
- Measuring sponsorship ROI
- Metrics
- Tools
Unit 6: Event Logistics and Operations
- Event logistics and operations
- Event timelines and scheduling
- Steps to create a timeline
- How to create a realistic event planning timeline
- Pre-event communication with stakeholders
- Staying aligned
- Vendor and staff coordination
- Risk management framework
- Risk management for meetings and events
- Event day scheduling and adaptability
- Setup and preparation
- Attendee arrival and event commencement
- Main event flow
- Structured events
- Free flowing events
- Interactive events
- Hybrid events
- Breaks and networking
- Closing and teardown
- The attendee experience
- The attendee journey
- Gathering feedback
Unit 7: Risk Management and Legal Compliance
- Risk management and legal compliance
- Event permits
- Liquor licenses
- Liquor license compliance
- Responsible service of alcohol (RSA)
- License conditions
- Food vendor permits and health regulations
- Noise permits and curfews
- Contracts and agreements
- What to look for in contracts
- Workplace health and safety (WHS)
- WHS legislation
- Model WHS Act
- Risk assessments and hazard management
- Common risks in events
- Risk management plan
- How to use a risk matrix
- Applying a risk matrix
- Legal considerations
- Public liability insurance
- Professional indemnity insurance
- Privacy and data protection
- Music licensing and copyright
- Waste management and the environment
Unit 8: Event Design and Production
- Event design and production
- Why event layout matters
- Zoning and organising spaces
- Traffic flow and overcrowding
- Visibility and sight lines
- Designing an effective layout
- The role of AV and lighting in events
- Choosing AV and lighting setups
- Lighting types and their purpose
- Functional vs creative lighting
- How lighting affects mood and perception
- Lighting at events: ideas and techniques
- Audiovisual equipment and how it’s used
- Choosing the right equipment
- Venue size and layout
- How layouts impact decisions
- Set and stage design
- Simplicity and impact in set design
- Making stage and set design work in practice
- Balancing aesthetics and functionality
- Event logistics
- The creative and experiential side of event design
- Theme and atmosphere
- Common themes and applications
- Branding and identity in event design
- Colour psychology and mood setting
- Sensory design
Study Hours
Estimated duration 100 hours
Course Delivery and Start
Start anytime, self-paced and 100% online
Assessment
Assessment will be comprised of written exercises, including short-answer questions, reflective tasks, short reports and/or projects. There are no examinations or due dates for assessment. As a result, you can complete training in your own time and at your own pace with the assistance of unlimited tutor support.
Approval and Recognition
Australian Online Courses Pty Ltd is an approved and recognised member of IARC. The IARC is an International association that recognises quality and excellence in tertiary education providers.
Testimonials
Learning at my own pace has always been my preference and so AOC was perfect for me and the information provided was very helpful and I appreciate the mixture of knowledge provided especially in the wedding section has it covered the different nationalities wedding practices. Overall the learning and assistance of the support staff and the tutors were fantastic.
Reanna | Gold Coast, QLD | Certificate of Wedding Planning and Event Management
About Us
Graduation
A Certificate of Attainment and Statement of Results will be issued upon successful completion of this course.
How to Enrol
Enrol Online: Enrol Now
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Course FAQs
Why Choose Australian Online Courses?
- Professional development that is widely recognised and respected;
- Improve your employment opportunities;
- Study online, anywhere via our elearning system;
- High-quality professional development programs written by industry experts;
- All course materials provided online – no textbooks to buy;
- Unlimited tutor support via email;
- We offer twelve (12) months’ access, with extensions available upon application (fees apply);
- Course may be tax deductible; see your tax advisor.
Are there any entry requirements or pre-requisites?
There are no course or subject pre-requisites for entry into our programs. However, our professional development programs are generally intended for people over the age of 18. In some circumstances, enrolments from younger people may be considered. Please complete the AOC Parent Guardian Consent Form prior to enrolling and submit here.
Are there any computer requirements?
To study online with Australian Online Courses you will need a computer (desktop PC/laptop) running a current/updated operating system with reliable high-speed internet access. You will need to use the Google Chrome browser to access your course.
When can I start this course?
You can start within 60 minutes during business hours when you enrol and pay in full with a credit card!
Credit card: Within 60 mins during business hours.
BPAY: Within 1-2 working days.
Internet Banking: Within 1-2 working days.
Cheque/Money Order: Upon receipt of mailed cheque.
How is this course delivered?
This course is delivered online via our easy-to-navigate Learning Management System (LMS), where you will discover interactive online learning/written content, resources and assessment.
Do I need to attend classes or undertake any work placements?
No. All courses are delivered online via our LMS and there are no work placement requirements in this course.
What support can I expect from Australian Online Courses?
Unlimited tutor support is available throughout your studies via email only during business hours Monday to Friday. Our Administrative team are available Monday to Friday via email, live chat and telephone.
I am an international student. Can I enrol into this course?
Yes! We accept enrolments from individuals both within Australia and internationally; location is no barrier to entry into our programs.
Career Pathways
Future growth
Strong
Unemployment
Low
Professional Development for:-
- Wedding planner
- Events manager
- Event planner
- Venue manager
- Sponsorship coordinator
- Catering manager
- Staff coordinator
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