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Certificate of Business Psychology

The Certificate of Business Psychology is a professional development course that explores ethical practice, leadership and consumer behaviour, using industry insights to understand how people think, decide, and perform in business environments. In this business psychology course, you will develop practical skills to motivate teams and make stronger decisions. You will also explore key motivation theories, including Maslow, Herzberg, and Self-Determination Theory, and apply them to productivity, engagement, and employee retention.
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Start Anytime
Yes
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Delivery Method
100% Online
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Study Hours
50 hours
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Course Access
12 Months

Discover how psychology influences workplace behaviour. Whether you’re a leader, manager, or HR professional, this course empowers you to apply psychological principles for better leadership, performance, communication and organisational success.

The Certificate of Business Psychology is a professional development course that explores ethical practice, leadership and consumer behaviour, using industry insights to understand how people think, decide, and perform in business environments.

In this business psychology course, you will develop practical skills to motivate teams and make stronger decisions. You will also explore key motivation theories, including Maslow, Herzberg, and Self-Determination Theory, and apply them to productivity, engagement, and employee retention.

You will discover key decision-making tools, such as SWOT analysis, risk assessment, and the OODA loop and learn how to apply psychology to real business challenges. You will also explore consumer and marketing psychology and develop coaching skills to support behaviour change.

On completion of this course, you will feel confident in applying psychological principles to improve business performance and outcomes.

Printed learning materials may be available free to print for this course. Requests can be made by contacting us. 

Course Structure
Unit 1: Introduction to Business Psychology
  • What is business psychology?
  • Why business psychology matters
  • Ethical considerations
  • Business psychology vs organisational psychology
  • The psychology of work, leadership, and consumer behaviour
  • The psychology of leadership
  • The psychology of consumer behaviour
  • Industry insights
  • Ethical practice
Unit 2: Motivation and Workplace Performance
  • Theories of motivation
  • Maslow’s Hierarchy of Needs
  • Herzberg’s Two-Factor Theory
  • Self-Determination Theory (SDT)
  • Motivation, productivity, and job satisfaction
  • Goal setting and behavioural reinforcement
  • Building engagement and retention
Unit 3: Leadership and Decision-Making
  • Leadership theories and styles
  • Transactional leadership
  • Transformational leadership
  • Situational leadership
  • Decision making under pressure
  • Group decision-making and cognitive biases
  • Leading multicultural and virtual teams
  • Strategies for effective decision-making
  • Decision matrix
  • Pros and cons
  • SWOT analysis
  • Risk assessment
  • OODA loop (observe, orient, decide, act)
Unit 4: Consumer and Marketing Psychology
  • Psychological foundations of consumer behaviour
  • Advanced psychological theories
  • Social and personal influences
  • Cognitive biases and consumer behaviour
  • Psychological drivers of purchasing decisions
  • Perception in marketing
  • Memory and brand recall
  • Motivation and consumer action
  • Brand personality
  • Customer identity and brand connection
  • Influence, persuasion, and behavioural nudges
Unit 5: Business Coaching and Behaviour Change
  • Business coaching in growth and performance
  • Goal-focused approach
  • Cognitive behavioural approach
  • Integration in business coaching and development
  • Barriers to motivation
  • Effective motivational techniques
  • Individual coaching
  • Team coaching
  • Entrepreneur coaching
  • Tools to support sustainable change
  • Transtheoretical stages of change model
Unit 6: Applied Business Psychology
  • Leadership and influence tactics
  • Enhancing employee motivation
  • Effective time and stress management
  • Improving workplace communication
  • Designing and facilitating high-performing teams
  • Behavioural approaches to talent selection
  • Data analytics for people management
  • Building organisational integrity
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Estimated Duration
50 hours
Course Delivery and Start
Start anytime, self-paced and 100% online
Assessment

Assessment will be comprised of written exercises, including short-answer questions, reflective tasks, short reports and/or projects. There are no examinations or due dates for assessment. As a result, you can complete training in your own time and at your own pace with the assistance of unlimited tutor support.

Approval and Recognition

Australian Online Courses Pty Ltd is an approved and recognised member of IARC. The IARC is an International association that recognises quality and excellence in tertiary education providers.

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Career Outcomes

Professional Development for:

  • Business Coaches
  • Business Owners
  • Human Resource Managers
Enrol & start today
* Ts&Cs apply
Certificate of Business Psychology
$499.00
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About Us

At Australian Online Courses, we are passionate about helping individuals from diverse backgrounds achieve their career goals. Since 2008, we have created opportunities for people in Australia and around the world.

Our Difference

What sets us apart is that we genuinely care about your career development. That’s why flexible study schedules, competitive pricing and exceptional customer and student support are at the heart of what we do. Our comprehensive courses, developed in consultation with industry employers, provide the skills and knowledge necessary for success in your current role or to pursue new opportunities.

Our state-of-the-art eLearning platform means you can study anywhere, anytime. So, enrol today and get the skills and confidence you need to achieve your career dreams, big or small.

Graduation

A Certificate of Attainment and Statement of Results will be issued upon successful completion of this course.

How to Enrol

You can enrol online by clicking Get Started on any course page under Enrol & Start Today. Follow the prompts to complete your enrolment as an individual, business, or service provider.

Enrol via Live Chat (Business Hours)

Enrol via Telephone 1300 76 2221 (Business Hours)

Payment Options

Visa, Mastercard, BPAY and EFT/Direct Deposit. Please allow 1-2 Business days for processing for EFT and BPAY.

Course FAQs

Why choose Australian Online Courses?
  • Professional development that is widely recognised and respected;
  • Improve your employment opportunities;
  • Study online, anywhere via our elearning system;
  • High-quality professional development programs written by industry experts;
  • All course materials provided online – no textbooks to buy;
  • Unlimited tutor support via email;
  • We offer twelve (12) months’ access, with extensions available upon application (fees apply);
  • Course may be tax deductible; see your tax advisor.

There are no course or subject pre-requisites for entry into our programs. However, our professional development programs are generally intended for people over the age of 18 with a competent level of English. For those under 18, please complete the Parent/Guardian Consent Form before enrolling.

To study online with Australian Online Courses you will need a computer (desktop PC/laptop) running a current/updated operating system with reliable high-speed internet access. You will need to use the Google Chrome browser to access your course.

You can start within 60 minutes during business hours when you enrol and pay in full with a credit card!

Credit card: Within 60 mins during business hours.

BPAY: Within 1-2 working days.

Internet Banking: Within 1-2 working days.

Cheque/Money Order: Upon receipt of mailed cheque.

This course is delivered online via our easy-to-navigate Learning Management System (LMS), where you will discover interactive online learning/written content, resources and assessment.

No. All courses are delivered online via our LMS and there are no work placement requirements in this course.

Unlimited tutor support is available throughout your studies via email only during business hours Monday to Friday. Our Administrative team are available Monday to Friday via email, live chat and telephone.

Yes! We accept enrolments from individuals both within Australia and internationally; location is no barrier to entry into our programs.

Offer
Enrol in June and take 15% off!
  • Valid for courses only
  • Enter the coupon code JUNE when enrolling.
  • Ts&Cs apply.
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