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Certificate of Retail

The Certificate of Retail is an online professional development program that will provide you with the skills and knowledge required to work in the retail industry. In this online retail course, you will also learn how to work effectively in a service environment and develop and apply product knowledge. You will also gain the selling skills required to analyse and drive sales to meet targets and maximise retail profitability and performance.
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Start Anytime
Yes
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Delivery Method
100% Online
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Study Hours
60 hours
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Course Access
12 Months

There are few careers as versatile as those in the retail sector. If you have a passion for sports, music, fashion or food – there’s an industry sector in retail that will offer you a rewarding and exciting career.

There are also a variety of occupations that fall under the banner of retail including buying, visual merchandising, marketing, e-commerce, and human resources. The retail sector also offers flexible work hours to suit every lifestyle.

The Certificate of Retail is an online professional development program that will provide you with the skills and knowledge required to work in the retail industry. In this online retail course, you will also learn how to work effectively in a service environment and develop and apply product knowledge. You will also gain the selling skills required to analyse and drive sales to meet targets and maximise retail profitability and performance.

So why not launch your retail career and boost your employability with the Certificate of Retail?

Printed learning materials are available for purchase for this course and can be ordered during enrolment.  

Course Structure
Unit 1  - Plan a career in the retail industry
  • Career opportunities
  • Advisory services
  • Education and training
  • How to access information
  • Evaluate interest in retail
  • Retail buyers
  • Optimum career preferences
  • Skill development requirements
  • Stages of skills development
  • Current skills and knowledge
  • Taking ownership of career
  • Personal learning needs
  • 3 steps to gaining skills
  • Professional development
  • Skills development
  • Career progression
  • Collate skills assessment
Unit 2  - Sell to the retail customer
  • Product knowledge
  • Customer knowledge
  • Customer buying behaviour
  • Customer contact
  • Questioning techniques
  • Listening skills
  • Customer buying motives
  • Sell the benefits
  • Matching customer needs
  • Product features and benefits
  • Product use and safety
  • Referring customers to senior staff
  • Related legislation
  • Customer objections
  • Problem solving / solutions
  • Closing the sale
  • Purchase decisions
  • Techniques for closing a sale
  • Sales opportunities
  • Cross selling and up selling
  • Down selling
  • Personal sales outcomes
  • Sales targets
  • Parameters
  • Sales team plans
Unit 3  - Drive sales results
  • Review current operations
  • Factors impacting sales
  • Get to know the competition
  • Technology
  • Social factors
  • Review sales strategy
  • Current sales targets
  • Factors that impact sales
  • Review successful approaches
  • Poor leadership
  • Existing customer feedback
  • Questionnaires and surveys
  • Focus groups
  • Monitor social media
  • Review websites
  • Plans to drive sales
  • Subjective data
  • Mission / values
  • Strategic plans
  • Develop a plan to drive sales
  • Identify potential customers
  • Retain repeat business
  • Retail benefits
  • Stakeholder input
  • Plan to grow sales
  • Cross-selling and upselling
  • Implement sales plan
  • Monitor sales plan
  • Communicate plan
  • Resources to drive sales
  • Promotion strategy
  • Advertising
  • Product strategies
  • Resources
  • Planned sales activities
  • Support sales teams
  • Targets and adjustments
  • Market share
  • Pricing strategy
  • Setting new targets
Unit 4  - Enhance customer service experiences
  • Principles of quality customer service
  • Customer needs and expectations
  • Customer preferences and personalisation
  • Product and service advice
  • Anticipating customer needs
  • Professional service delivery
  • Upselling and add-on services
  • Managing special requests
  • Team and supplier coordination
  • Sharing customer information
  • Identifying service issues
  • Managing delays and disruptions
  • Offering alternatives
  • Service recovery strategies
  • Compensation within authority
  • Internal service feedback
  • Complaint identification
  • Effective questioning techniques
  • Complaint impact assessment
  • Complaint resolution techniques
  • Decision-making within policy
  • Preventing complaint escalation
  • Turning complaints into opportunities
  • Complaint review and improvement
  • Building customer relationships
  • Customer profiles and records
  • Personalised service strategies
  • Repeat business and loyalty
  • Promotional offers and incentives
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Estimated Duration
60 hours
Course Delivery and Start
Start anytime, self-paced and 100% online
Assessment

Assessment will be comprised of written exercises, including short-answer questions, reflective tasks, short reports and/or projects. There are no examinations or due dates for assessment. As a result, you can complete training in your own time and at your own pace with the assistance of unlimited tutor support.

Career Outcomes
  • Retail Sales Assistant
  • Show Room Sales Assistant
  • Retail Sales Specialist

 

I was satisfied with the course. I highly recommend this course.
Avatarneutral
Clara
Brisbane, QLD
Certificate of Retail
May 2026
A great tool to help you develop skills and gain certificates, the workload was very reasonable and it was all at your own pace.
Avatarneutral
Alex
Sunbury, VIC
Certificate of Retail
October 2025
This course worked well for me while I worked full time.
Avatarneutral
Mavrick
Woodrising, NSW
Certificate of Retail
February 2025
Studying with Australian Online Courses was an amazing experience for me. I would self-pace myself and had as much learning resources as I needed. The online learning was easy to use and I would definitely recommend to others.
Avatarneutral
Zoe
Jarra Creek, QLD
Certificate of Retail
May 2024
I enjoyed doing my course. Once my assignments were uploaded, they were checked with the results and comments being returned quickly. AOC has alot of course choices.
Avatarneutral
N. U.
Tura Beach, NSW
Certificate of Retail
June 2023
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  • 12 Months' Access
Certificate of Retail
$399.00
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About Us

At Australian Online Courses, we are passionate about helping individuals from diverse backgrounds achieve their career goals. Since 2008, we have created opportunities for people in Australia and around the world.

Our Difference

What sets us apart is that we genuinely care about your career development. That’s why flexible study schedules, competitive pricing and exceptional customer and student support are at the heart of what we do. Our comprehensive courses, developed in consultation with industry employers, provide the skills and knowledge necessary for success in your current role or to pursue new opportunities.

Our state-of-the-art eLearning platform means you can study anywhere, anytime. So, enrol today and get the skills and confidence you need to achieve your career dreams, big or small.

Graduation

A Certificate of Attainment and Statement of Results will be issued upon successful completion of this course.

How to Enrol

You can enrol online by clicking Get Started on any course page under Enrol & Start Today. Follow the prompts to complete your enrolment as an individual, business, or service provider.

Enrol via Live Chat (Business Hours)

Enrol via Telephone 1300 76 2221 (Business Hours)

Payment Options

Visa, Mastercard, BPAY and EFT/Direct Deposit. Please allow 1-2 Business days for processing for EFT and BPAY.

Course FAQs

Why choose Australian Online Courses?
  • Professional development that is widely recognised and respected;
  • Improve your employment opportunities;
  • Study online, anywhere via our elearning system;
  • High-quality professional development programs written by industry experts;
  • All course materials provided online – no textbooks to buy;
  • Unlimited tutor support via email;
  • We offer twelve (12) months’ access, with extensions available upon application (fees apply);
  • Course may be tax deductible; see your tax advisor.

There are no course or subject pre-requisites for entry into our programs. However, our professional development programs are generally intended for people over the age of 18 with a competent level of English. For those under 18, please complete the Parent/Guardian Consent Form before enrolling.

To study online with Australian Online Courses you will need a computer (desktop PC/laptop) running a current/updated operating system with reliable high-speed internet access. You will need to use the Google Chrome browser to access your course.

You can start within 60 minutes during business hours when you enrol and pay in full with a credit card!

Credit card: Within 60 mins during business hours.

BPAY: Within 1-2 working days.

Internet Banking: Within 1-2 working days.

Cheque/Money Order: Upon receipt of mailed cheque.

This course is delivered online via our easy-to-navigate Learning Management System (LMS), where you will discover interactive online learning/written content, resources and assessment.

No. All courses are delivered online via our LMS and there are no work placement requirements in this course.

Unlimited tutor support is available throughout your studies via email only during business hours Monday to Friday. Our Administrative team are available Monday to Friday via email, live chat and telephone.

Yes! We accept enrolments from individuals both within Australia and internationally; location is no barrier to entry into our programs.

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